Author Clock

A Unique Way of Time Telling

key advantages

  • Actually has quotes with time in it
  • Adds inspiration to your day
  • Introduces you to new books

campaign
status

Live

estimated
delivery

April 2022

Categories

DesignHousehold

Most popular Perk

Early Bird (Small)

Included items:

1x Author Clock (Small)

Limited time offer

d · : :

$119

The Author Clock is more than just a clock that tells you the time, it’s like your personal storytelling assistant. So if you don’t have time to read books or just want something really innovative in your surroundings, the Author Clock can be a really good addition to your decor.

With over 2000 quotes from authors across the world, this timepiece uses a unique quote every minute that incorporates that exact time into it. How this one sounds: “Big Ben was striking as she stepped out into the street. It was eleven o’clock and the unused hour was fresh as if issued to children on the beach”. Can you guess the author? Well, it is triggering, right? This timepiece will let you know not only the time but will open the doors to the world of poetry as well.

In this review, you will get acquainted with the Author Clock timepiece and the team behind it. Let’s understand whether it’s worth backing the campaign and how the team will manage to produce this very unique time teller.

The Product

Innovation

Is this a truly new product that you can’t find on the market? Or this a product that defines an entirely new product category. In some cases, the combination of several features into one or the introduction of a new feature to an old product are also considered to be an innovation.

The Author Clock is a beautiful, eye-catching clock that can display text as clearly and beautifully as an e-book reader.  Equipped with a low-energy electronic paper screen it lets you zoom, scroll and change the fonts using the brass knob on the side. The design of the Author clock is very minimalistic and is customized to its main feature. 

The Author Clock comes in 2 sizes, a smaller variant with the 4-inch display and a 3-week rechargeable battery life or you can get one of our larger clocks that has 7.5 inches with 8 months of battery life. The electronic paper screen consumes zero energy but activates only when needed which makes this clock more environmentally friendly than any other available today. It also automatically goes into power-saving mode while you are asleep so there’s no need to turn anything off before bedtime.

Product Innovation Score
9 /10

Competitiveness

How much better is it than the competition? Is it faster? Bigger? Cooler? More affordable? There needs to be a solid reason why you should back this project over any other.

It is hard even impossible to find similar time tellers in the market as Author Clock is really unique in its type. You can find clocks that tell time using words, or the numbers can be replaced with anything that comes to your mind. The price is really worth taking into account the huge library they gathered from literature, the environmentally friendly materials, long battery life, and energy-saving mode. 

It can also be considered as a separate design item to accompany your home or office design and take you back to old and precious time. Besides raising funds, the team will crowdsource more quotes that mention the time. So the backers can have their role in making the product even more enjoyable for the users.

Product Competitiveness Score
38 /40

The Team

Reliability

How capable is the team? Have they developed something like this before? Do they have crowdfunding experience? Manufacturing experience? A lot of campaigns fail to deliver their product because they don’t know what they’re doing.

Mechanical Design Labs is an American-based company founded in 2017. Although there is not much information about the company as their website is not fully functioning now, you can find information about the timepiece creators on the campaign landing page. 

Jose Cardona who is the founder and mechanical engineer of the company has 10 years of experience in the field. Other team members are also experienced as their Linkedin accounts show. So now, we have no doubt about the expertise of the team and their capability to build and develop such a unique time teller.

Author Clock is their second crowdfunding campaign. During 16 live days on Kickstarter, the project has raised over $687.000. They launched their first successful campaign back in 2020 and raised $120,106 with the help of 1,114. There are very few complaints about delays which is a surprisingly rare thing in crowdfunding. (Check our latest blog post to get more details about crowdfunding delays)

Team Reliability Score
24 /30

Attitude

How transparent are the campaigners? Do they give their backers valuable updates on their progress? Do they engage with their backers? Crowdfunding is all about community, sharing information, and building meaningful relationships with the people who fund your project.

So this project has already created a lot of noise in a good sense of the word. As mentioned above the team is currently crowdsourcing some quotes to enlarge their library. So if you go to the comments section of the campaign page you will see tons of quotes commented by backers. And the team individually answers all of them, which is really nice.

There were very few complaints about the delays for their previous campaign so the team did a great job on this. 

Team Attitude Score
19 /20

Conclusion & Public Opinion

Author Clock is a revolutionary timepiece that uses 2000 quotes from authors across the world. This design piece can become an inseparable part of your decor and make you love literature more if you don’t. So check their campaign page for more info and share your thoughts with us.

TIW Total Score

final-prod-image
Author Clock
Innovation
9
Competitiveness
38
Reliability
24
Attitude
19
90/100
Author Clock
final-prod-image
limited-image

Limited time offer

d · : :

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